The State of Dooca in 2025

In this report, we'll cover the following essential statistics on Dooca usage.

• Dooca growth
• Social media usage on Dooca stores
• Contact information on Dooca stores
• Top categories for Dooca stores
• Top countries for Dooca stores
• Number of employees for Dooca stores
• Number of products sold for Dooca stores
• Top Dooca technologies
• Top Shipping Carriers used by Dooca stores
• Dooca store top-level domain distribution
• Top Dooca stores
• New Dooca stores
• Stores switching to Dooca from other platforms
• Stores switching from Dooca to other platforms

Dooca Growth

At present, there are 7,732 live stores running on the Dooca platform.

Here is the historical growth of stores running Dooca.

• Dooca stores increased 2.7% quarter-over-quarter in 2025 Q1.
• Dooca stores increased 28% year-over-year in 2025 Q1.

Note: the store counts displayed in this section are based on actual historical store counts.

It's hard to know exactly when a Dooca store was first created but we use a heuristic that includes historical DNS data which provides a reasonable approximation.

Social Media Usage On Dooca Stores

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

• Instagram is used by 88.6% of Dooca stores.
• Facebook is used by 41.4% of Dooca stores.
• Tiktok is used by 12.4% of Dooca stores.

Contact Information On Dooca Stores

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

• 88% of Dooca stores provide a phone number on their website
• 78% of Dooca stores have an email on their website

Top Categories For Dooca Stores

Here is the breakdown of industry verticals for stores on Dooca.

• 0.3% of Dooca stores sell Apparel products.
• 0.2% of Dooca stores sell Food & Drink products.
• 0.1% of Dooca stores sell Home & Garden products.

Top Countries For Dooca Stores

Here are the top countries for stores using Dooca.

• 99.8% of Dooca stores are in Brazil

With a paid account, stores can also be segmented by region and city.

Number Of Employees For Dooca Stores

Here is the breakdown of Dooca stores by the number of employees.

• 99.5% of Dooca stores have Unknown employees.
• 0.2% of Dooca stores have 1 - 9 employees.
• 0.1% of Dooca stores have 10 - 24 employees.

Number Of Products Sold For Dooca Stores

Here is the breakdown of Dooca stores by the number of products that they sell.

• 20.6% of Dooca stores sell 1 - 9 different products.
• 11.3% of Dooca stores sell 25 - 49 different products.
• 10.1% of Dooca stores sell 100 - 249 different products.

Top Technologies on Dooca Stores

We're tracking 58 different technologies that have 59,420 collective installs on Dooca stores.

• Google Tag Manager is used by 97.7% of Dooca stores.
• Google Analytics 4 is used by 97.5% of Dooca stores.
• YouTube Player is used by 97.5% of Dooca stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all Dooca stores.

Top Shipping Carriers Used By Dooca Stores

• Correios is used by 1.5% of Dooca stores.
• UPS is used by 0.0% of Dooca stores.
• Fedex is used by 0.0% of Dooca stores.

Here are the top 3 shipping carriers across all Dooca stores.

Dooca Store Top-level Domain Distribution

Here is the top-level domain distribution for Dooca stores.

• 91.3% of Dooca stores have a .com.br domain.
• 6.7% of Dooca stores have a .com domain.
• 0.9% of Dooca stores have a .store domain.

Top Dooca Stores

Here are the top stores, powered by Dooca, ordered by store rank.

New Dooca Stores

Here are the 0 highest-ranked stores added most recently.

Stores Switching to Dooca From Other Platforms

Over the last 90 days, Dooca has taken 215 merchants from competitive ecommerce platforms.

Here are the top stores that have switched to Dooca from competitive ecommerce platforms.

Stores Switching from Dooca To Other Platforms

Over the last 90 days, Dooca has lost 115 merchants to competitive platforms.

Here are the top Dooca stores that have recently changed to a competitive platform.

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